Market Your Internet Business With Other Similar Businesses

Market Your Internet Business With Other Similar Businesses
Copyright © Glen Walls
http://glenwalls.payitforward4profits.com

Business to business marketing – internet style – is not a new concept. As a matter of fact, the idea of having two or more businesses help to promote one another is a tried and true idea that has resulted in numerous profits for those involved. Savvy business owners and operators understand the inherent value brought to their establishment by business to business marketing; internet sites offer another dimension that will permit these business owners to continue their networking efforts in the virtual world that the ‘Net provides.

For example, a brick and mortar company - such as a dog grooming business – will be able to benefit from displaying advertisements at the local veterinarian offices. Dog owners are most likely to consider taking their animals for a professional grooming to such an establishment, especially if it comes recommended by their local vet. Conversely, the clients of the dog grooming business will be most likely those who need a veterinarian for their pets, and they may trust the vet recommended by the dog groomer who already has an established relationship with them. The same concept applies to business to business marketing; internet simply adds a new dimension to the transaction.

For example, the local dog groomer as well as the veterinarian may both have websites. This will permit for further business to business marketing, internet style. Since the services provided by the dog groomer and veterinarian only tangentially overlap, they are not in competition with one another, but instead will be able to market business to business in the truest sense of the term. Yet if the dog groomer wants to take the business further on the ‘Net, the business to business marketing internet connection will need to be made with other entities such as dog fancy magazines, animal shelters, and other groups that are not in competition with one another.

This will work for any kind of business. Do your home work an find the best partnership for what you do.

See ya at the TOP!

Glen is currently living in MN with his wife and son. Glen has been in the telecommunications industry for 14 years and has recently started his own home based internet marketing business. Glen grew up in OK where he obtained his BA and MBA. Since that time, Glen has lived in Tulsa, OK and Omaha, NE:
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